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Wednesday
Sep152010

Website Project Complete

Just completed a large project, launching eight new websites for a property management company called Prado Group Properties.  It was a large-scale project and started with domain name selection and registration, then setting up all email accounts for eight resident managers.  I used an on-line application called "Rental Address" to build custom sites for each community which included automated marketing activities and leasing operations for residents.  Throughout the process, I documented areas for improvement and future product development on behalf of my client.  Particular attention was paid to using images and write-ups about the neighborhoods to give some brand personality to the sites and community.  The functionality included not only lead generation and sophisticated reporting of contact forms and phone calls, but also on line applications and maintenance requests.  There is also a tool called "On-Site" which enables renters to get credit and background checks as part of their screening, greatly streamlining the process and using on line capabilities.  Click here to check out the sites!

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